Free Google Review QR Code Generator

1. Find your business. Type your business name and town into the generator and pick it from the list. If it doesn't appear (common for service-area businesses such as mobile hairdressers and trades), switch to Paste link and paste the review link from your Google Business Profile.
2. Make it yours. Add your business name, pick your colours and choose a design: an A6 table card, an A4 poster, a business card, a square image for social media and emails, or the plain code for your designer.
3. Test it, then download. Press Test link or scan the preview with your own phone and check that the review box opens. Then download a PNG for printing, an SVG for a printer or sign-maker, or press Print.

Always scan a test print before you order 200 table cards. A code that's printed too small or too pale is the most common reason customers give up.

Your review link is a web address that opens the “Rate and review” box for your business. Google gives it to every verified Business Profile owner for free.

On a computer

1. Sign in to the Google account that manages your business, then search Google for your business name.
2. In your Business Profile panel, click Read reviews, then Get more reviews.
3. Click Copy. Google shows a QR code here too, which you can right-click and save.

On a phone

According to Google's help page, the review QR code can only be made in a computer browser. You can still copy the review link from your Business Profile on your phone, paste it into the generator above and download your QR code on the same phone.

Check which kind of link you have

• Links like g.page/r/…/review or search.google.com/local/writereview?placeid=… open the review box straight away. Use these.
• A normal Google Maps share link (maps.app.goo.gl/…) only opens your profile, so customers need to find the review button themselves. The generator warns you when it spots one.

No Business Profile yet? You'll need to create and verify one at business.google.com before customers can review you. It's free.

Put the code where the customer is already happy and already has their phone in their hand. For most businesses, that's at the moment they pay.

• Tables, counters and reception desks. A table card next to the card machine or the bill gets far more scans than a poster on the wall.
• Receipts and invoices. Add the square PNG to your receipt footer or invoice template, along with the review link.
• Takeaway bags, boxes and parcels. A sticker or insert gets scanned at home, when people have time to write a proper review.
• Salon mirrors, treatment rooms and waiting areas. Anywhere the customer sits for a few minutes.
• Windows and doors. These are fine for footfall but weak for reviews, because people are walking past, not finishing a visit.
• Email, SMS and WhatsApp. Skip the QR code here and send the review link instead. It's one tap.

Size. Print the code at least 2 × 2 cm. A handy rule is that the code should be about one-tenth of the distance people scan it from: around 3 cm on a table card read from 30 cm, and 10 cm or more on a poster read from a metre away. Leave the white border (the “quiet zone”) around the code, keep the code dark on a light background, and avoid glossy lamination that reflects ceiling lights.

Google's own review policy bans offering customers anything in return for a review, and bans discouraging or filtering out negative ones. In the UK this is now the law too. Under the Digital Markets, Competition and Consumers Act 2024, fake reviews and hidden incentivised reviews became illegal on 6 April 2025, and the Competition and Markets Authority can fine a business up to 10% of its global turnover. (CMS summary of the rules.)

• Ask everyone, not only the customers you think are happy. Sending only the happy ones is “review gating”.
• Don't offer anything for a review. That includes a discount, a free drink or an entry into a prize draw.
• Don't review yourself. No reviews from staff, family or friends posing as customers.
• Reply to every review, good and bad. New customers read the replies too.

A simple thing staff can say: “If you've got a minute, a Google review really helps a small business like ours. Just point your camera at this.” Say it when you hand over the bill or finish the appointment, not as they walk out of the door.

A QR code costs nothing, so it's the right place to start. The weak spot is the number of steps: unlock the phone, open the camera, line up the code, then tap the link that pops up. With an NFC stand or card, the customer holds their phone near it and the review page opens. Most of our NFC products also carry a QR code, so every customer has a way in.

Not sure how many new reviews you need? Try our Google review calculator to see how many 5-star reviews it takes to reach your target rating.

Many “free” QR code generators make dynamic codes. The code points to the generator's own short link, which then forwards customers to Google. That lets them count scans, but it also means that if your free trial runs out, you stop paying, or the company closes, every code you've printed stops working.

This tool makes static codes. Your Google review link is stored inside the code itself, so it keeps working for as long as your Business Profile exists. Nothing passes through our servers, and there's nothing to renew.

The trade-off is that you can't count scans. The easy workaround is to note your review count on the day you put the codes out, then check it again each month.